FOR IMMEDIATE RELEASE
CHICAGO, IL (MARCH 17, 2016)
Imagine an environment entirely stripped of stimuli where even gravity feels nonexistent. Now you can with Float Sixty, Chicago’s largest floatation/sensory deprivation studio where conditions of stress, anxiety, pain, swelling, insomnia and jet lag are being healed through relaxation techniques of floating and meditation.
Located in River North, Float Sixty is a 2,500 square foot facility that features five private float suites and a dedicated meditation room. Each float suite is fully equipped with European style showers and constructed using state-of-the-art sound reduction methodologies so that city noise disappears.
Floating is the relaxation practice of being buoyant in ten inches of water mixed with 1,000 pounds of Epsom salts for 60 or 90 minutes. The water is heated to skin temperature and light and sound are completely removed. Float Sixty has three float chambers to choose from:
Executive Float rooms are similar to a personal pool, except that guests have the option of underwater lighting instead of complete darkness. Seven color therapy light options are controlled from inside the float room in addition to soothing music and Float Sixty’s communication system.
Float Pods have the most spacious interiors available today accommodating users of any size. They feature motion sensitive interior lighting, MP3 player for music, visualization, guided meditations and hyper learning. The innovative side opening design allows for easy access and can be operated from both inside and outside the pod with the push of a button (arriving in April).
The Samadhi tank, which has been around for over forty years, stays true to the vision of neuro-psychiatrist John C.Lilly, whose mission in medicine was to find a way for the brain to escape sensory stimuli. Silent and completely dark, the tank is designed with optimal functionality and simplicity for the best possible floating experience. For those who might be nervous at first, a soft blue light can be turned on from inside of the tank.
Even though it was Lilly who first developed the isolation tank in 1954, flotation therapy is still considered “new” to many people today. The benefits are plentiful and can differ from person-to-person or session-to-session depending on the circumstance of the individual at the time of the appointment. Float Sixty helps relieve the constant stimuli of everyday life so that the body can lower its levels of cortisol while the brain releases elevated levels of dopamine and endorphins.
“Floating suppresses the functioning of the sympathetic nervous system which deactivates our fight or flight response, explains the owner, Gloria Irwin. “It then activates the parasympathetic nervous system which is responsible for relaxation, healing, replenishment, decreased muscle tension and low blood pressure.”
In addition, Float Sixty offers specialized meditation using Muse, the first tool that gives accurate, real-time feedback on what’s happening in the brain during relaxation. It provides motivational challenges and rewards to encourage a regular practice as well as simple exercises that show exactly what to do to get the most out of meditation.
Celebrities and athletes who have been open about the benefits of flotation therapy include Joe Rogan (TV host/comedian) Pat Healy (MMA athlete), Carl Lewis (former Olympian), Tom Brady (NFL athlete), Elle Macpherson (model/actress), Peter Gabriel (singer/songwriter), and Susan Sarandon (actress).
Float Sixty is located at 303 W Erie Street, Lower Level and is open seven days a week. For more information on packages, pricing or to schedule a float, please visit www.floatsixty.com or call 1-844-FLOAT.
Daphne Ortiz/Statement PR