Just nine months after trying float therapy for the first time, technology executive Gloria Morris opened the doors of Float Sixty. The first Chicago location is located in the bustling and vibrant River North neighborhood and the second location, Float Sixty Northwest Indiana opened just two years later. The third location, Float Sixty South Loop is the newest location and the flagship urban location. Read more about Gloria’s nine month journey here.
Gloria is no stranger to business and started her first company in 2002, GIA Marketing. In addition to her business and marketing expertise, she has helped dozens of clients organize their systems and data and has worked with enterprise technology systems enabling analytics and business intelligence.
Gloria and her team are recognized as thought leaders in the wellness space and have helped countless entrepreneurs strategize, finance and execute on their business plans.
The Float Sixty brand combines modern float therapy, infrared sauna and cryotherapy. We have worked for three years leveraging our lifelong experience in wellness, hospitality and technology to create a brand that delivers modern wellness modalities in a consistently welcome and been refining the operations, marketing, training and retail curation.